(PRESS RELEASE) CHICAGO — Matrix Partners, a premier marketing agency specializing in the pet industry, announced that it has been recognized with two coveted Graphic Design USA (GDUSA) awards for outstanding design and creativity. These prestigious honors highlight Matrix Partners’ curated approach to design, spotlighting the company’s Instagram (@MatrixPartners) as well as a standout PR box created for Natoo Pet Foods. Out of over 8,000 submissions across more than two dozen categories, Matrix Partners is part of the top 10% to earn the distinction of being named a winner.
By focusing on bringing together vibrant elements on its Instagram feed, Matrix is able to captivate and connect with audiences. Its visual grid features bright pinks, greens, and blues, creating a fun and inviting vibe, with consistent hues across posts to reinforce strong brand recognition.
Bold, playful fonts are paired with engaging imagery that includes employee spotlights, client features, and adorable pets that add charm and approachability. The balanced grid alternates between text-based graphics and imagery, including whimsical graphics, to tie everything together and truly capture the essence of the pet industry—fun, loving, and community-oriented.
Matrix Partners also gained recognition for their exceptional design of Natoo Pet Foods’ Influencer Welcome Box, a remarkable piece crafted to captivate influencers and encourage engaging unboxing content. The box showcased Natoo’s brand colors and design elements, seamlessly highlighting its mission and product line. Thoughtfully placed treats framed the main brand messaging, creating an eye-catching and immersive experience that resonated with recipients and reinforced Natoo’s commitment to innovation, sustainability and quality.
“We are honored to receive these awards from GDUSA,” said Natalie Sackman, Associate Creative Director at Matrix Partners. “Our designs are a reflection of our passion for pets and the dynamic community we serve. These recognitions validate our team’s creative approach and goal of delivering compelling, high-quality content.”
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Matrix Partners continues to use its Instagram platform not only to celebrate its work but also to showcase its team members (human and non-human), lifestyle moments, and its clients. By prioritizing a versatile, pet-friendly persona, the feed has become both a resource and source of inspiration for pet brands and enthusiasts alike.
Follow Matrix Partners on Instagram to experience the award-winning feed firsthand and learn more about their work at Matrix1.com.
About Matrix Partners
Matrix Partners is a full-service marketing communications agency that focuses exclusively on the pet product industry. For more than three decades, it has created pet brands that enrich the human-animal bond. Matrix has worked with brands at every stage, from concept development to launch and beyond. The company’s work has won top honors from various prestigious competitions, including the Hermes Creative Awards, Effie Awards, Graphic Design USA, dotCOMM Awards, and AVA Design Awards. To learn more about the agency, their accomplishments and to view their portfolio, please visit Matrix1.com.
